Month: February 2014

Fashion Forecast – NYFW

Image

 

So now that fashion week is over, I wonder what the high street is now going to try and steal. I have noticed a few trends that have appeared throughout.The 3 main trends that I noticed were zips, fur and layering. These have all been features of the fashion world throughout the past year but now i expect a lot of brands to be focusing on these 3 trends.

Zips have become a key part of many pieces of clothing as of late. Zips have been featuring on a lot of items and them being placed in unusual places has begun to raise a few eyebrows. Their main purpose is to be functional but now they have become somewhat of a decorative item. Many zips now being placed to break up the structure of the design/garment. Another feature of the zips is to introduce a vibrant colour into the black clothing.They often contrast well with the clothing and help to make the design seem a lot more distinctive and unusual than what it actually is. The zips give off an 80’s feel as it carries an element of ‘punk’ about it. The metal zips are seen as somewhat of a follow on from the stud and the spike craze. Studs on steroids?

As the popularity of over sized clothing is growing and is very close to establishing itself within the fashion world, it often comes hand in hand with the zips as many of the items of clothing need something to break up and separate the design. This could be why the popularity of the zip is increasing? Who knows but with many top designers now including zips in their collections it will only be weeks before the high street shops begin to pounce. YKK are about to earn a whole load of money!

Fur is the second thing that I expect to explode. Just look at the plague of parkas that featured within this winter period. Fur lined clothing is becoming a big feature of current clothing and is expected to get even bigger with many of us anticipating a short summer. Animal print was seen as a starting point for this trend but now that has become ‘extinct’ and people have moved onto fur. The parka trend also collaborated with another trend. That trend being leather. It is almost as if designers used the “left over” leather and slapped it onto another growing trend. The combat green parka becoming very popular with leather sleeves and a fur hood. Going to war with cow sleeves and a rabbit hood.

Layering is the final point. I noticed that layering was a big feature of NYFW. Layering breaks down the genders between clothing. Making it hard to label what is menswear and what isn’t. Layers also add emphasize fluid lines within the garment. Linking in with my previous point about over sized clothing, layering has began to grow from the trend of over sized clothing. The combination of layering and over sized garments introduced the influence of middle east culture/fashion. I predict that is going to become a big part of the fashion scene this year.

This was a small feature of NYFW but personally I have noticed the increase in popularity concerning ‘PVC’ and ‘Floral prints’ for SS14. I expect to see a lot of floral print over this summer period and expect that PVC will take over leather this year. Many female designers are starting include PVC within their designs and it will only be a matter of time before male designers begin to get involved. Bondage galore? Regarding floral print I think it is going to be difficult for people who lack personality to be able to wear it well. I think that this kind of design is a risk as many men are not as experimental and like to stick to ‘safer’ clothing. I think they will be weary of wearing this kind of print.

Personally I think we will witness a good change in fashion this year, introducing a sense of originality, edginess and attitude.

Image sourced from Complex style all rights reserved

Advertisements

ADYN

Image

ADYN is a relatively new clothing brand based in London. They focus on bespoke over sized clothing of  high quality. Their designs are unique and different when compared with other underground designers. Their minimalist style reminds me of the Japanese Godfather of Fashion, Yohji Yamamoto and his supposed old flame Rei Kawakubo (the monk and the nun).

The fact that their popularity is still growing is even better as it is not a common brand. They are definitely worth checking out. The clothing they offer is well tailored with a long lasting design. Their design focuses on sharp seams and creating panels within the structure. I own an over sized hoodie so trust me I know. They make jerseys look very slick and desirable to wear. Their jerseys are definitely winning! Anyone would be willing to pay for ADYN’s design. Personally I feel more comfortable and special spending money on their bespoke designs. They are diverse enough to experiment with different materials and designs. ADYN does not have a main focus and adapts well with the latest trends.

ADYN’s clothing definitely raises a few eyebrows and provokes a reaction from the viewer. The clothing they produce has an aspect of ‘grunge’ about it. The clothing is almost subliminally ‘punk’ with the inclusion of leather. Although this is the case the clothing also gives a ‘gentlemen’ feel, cut above the class. A mixture between formal and urban creation.

The way the founder of ADYN dresses is different. He is capable of pulling off many different styles. Be it if he wears the newest pair of Nike Air Jordans or be it if he wears a new pair of Christian Louboutin’s, he is very influential and up to date with fashion to say the least. I don’t want it to seem like this is a post just promoting the brand. But when you see something you like it is worth talking about it and mentioning it. This is definitely a brand worth keeping an eye on with celebrities like ‘Kid Ink’ sporting some of the latest items dropped by ADYN. Its not even an odd item here or there, the brand is just genuinely growing.

I See something like ADYN and it inspires me and shows me that if you have the right team behind you as well as you setting yourself a goal you can be successful. ADYN I take my hat off to you and will be purchasing more clothing from you in the future.

If you’re interested go check it out!!! http://adyn.co.uk/

Image sourced from ADYN website All rights reserved by ADYN.

Rappers & Fashion

Image

Rappers & Fashion trends. These two topics pretty much come hand in hand. A lot of rappers are the first to model new trends and be the stepping stone for the latest fashion craze. 

Be it Kanye West sporting a skirt or Pharell Williams wearing a hat a little out of the ordinary. Lets face it one way or another rappers and their controversial outfits have always been a point worth addressing within the fashion industry.

Many of us rely on these rappers to bring in the latest look or inspire us to progress our own fashion. I think this is a key element of the urban/street fashion world, with many of these rappers being seen as the models. Of course I have to mention the likes of Kanye West and A$AP Rocky as it is debatable that these are two of the biggest fashion icons around. We rely on these two for more ‘unusual’ items as well the controversial. Who else can get away with wearing a skirt? Of course no one other than Yeezus himself. If i were to go into West End wearing a leather skirt i’m pretty sure I would have had the remains of someone’s Big Mac sliding down my face. This is where it becomes apparent to me how important the likes of these people are. It is almost like a ‘seal of approval’. Although these items of clothing are controversial it’s like it is almost made okay if someone famous is seen wearing it first. 

This brings me on to my next point about originality. I mean what does it really mean to be original? Seeing someone like Chris Brown (he can’t really rap but yeah) wearing an over sized hoodie with some leather pants and black Timbs, you then slightly altering this outfit maybe adding a spike here or there or adding an extra stud doesn’t make you original. I mean yes it’s good to take inspiration from the right places but don’t wear it just because you’ve seen so and so wearing it. Be comfortable with yourself and what you wear. ( A little off track) 

I think that it is a good thing that we have the rappers to introduce these new fashion trends, even though some of them do become a little too popular much like the leather look with celebrities looking like they’re ready to butcher cows and just slap all that leather on. New meaning of ‘fashion killa’? And don’t get me started on the hype surrounding Timberlands. Without the likes of Kanye west and other influential icons question yourself if the Jordan brand would have really exploded the way it did? Of course it would have. But when? This kind of person helps to accelerate this process and create hype surrounding the item/s. I know I keep mentioning Kanye but as much as it pains me to say it i have to admit that he has style and yes even though he does talk a lot of S***, I like the fact that he has shown that as a rapper you can be more than just lyrics and you can branch out from music. I know he failed investing millions but he has a valid point, he is successful and he is a massive inspiration to the urban/street fashion scene. Sway doesn’t have the answers to as why he failed but hey at least Kanye is trying. I mean the guy can create a masterpiece if we were to discuss footwear.

The likes of Jay Z and Miguel bring an element of elegance and slickness to the fashion scene also. Constantly being spotted out in brands such as ‘Tom Ford’. This helps to introduce the different looks into the same culture of fashion. Showing us at home that yes sometimes it is good to go and get the freshest pair of Jordans dropping this year, but at other times it is good to dress up a little bit and put on a slim fit suit or blazer and just look casual and smart. All of these people have a great influence over the current trends and personally I believe it’s good that we have them there almost as ‘Stepping stones’ possibly even ‘guinea pigs’.

These people are a focal point in new trends and fashion for the urban/street fashion scene. It is key as not many people have an insight or knowledge of designers an rely on the music industry for these fashion icons. I’m not saying to copy what they are wearing but maybe use some of what they wear as inspiration or just use them as an example to be confident in yourself. Don’t be a Wolf in a Sheep’s clothing. Be yourself.

Zara?

Image

Am I the only one that has noticed that Zara has become way too popular over the last year? Is it because of the leather look clothing or the hype surrounding all black clothing? Who knows but lets face it we’ve all noticed.

I’m not going to act like I don’t own any items from Zara but this was back when Zara was a lot more subtle and not as mass produced. Now that is not the case. Due to Zara’s such limited range and small collections, a lot of people are now walking around looking like leather look bin bags. Everything leather? No.

The leather look started off great, with a small trim here and there but never whole outfits. Who do i blame for this? There is definitely a small list. Be it Kanye or A$AP Rocky they’ve all greatly increased Zara’s intake. A lot of their clothing is not even original, I mean yes they do have some good pieces but a lot of their clothing resembles Givenchy’ and ‘Yves Saint Laurent‘ only just it being lower quality to the expensive designers.

Leather joggers? Florescent patterned leather joggers? Not even Hypebeasts wear these surely? I mean at least ‘Pyrex’ limits their designs and they are still able to pull it off (just about). I personally believe that Zara needs to be a tiny bit more original with the clothing it is producing. But what does that matter? Zara has become way too popular now and does not have a wide enough range for it to be able to deal with this popularity. If Zara isn’t careful they could end up being a more expensive version of ‘Primark’ with shops popping up quicker than Mcondalds. It gets even worse when its’ sale is on as items that are originally priced at £140 are priced at £29.99 in the sale. The women’s range is a lot better organised in comparison to the men’s range.

Personal experience right here…

The January sales have just begun, I’m in Westfield and I think to myself “Byron why don’t you check out Zara?” so I decide to. Biggest mistake that I could have made that day! First of all I walk in and it smells of sweat. Yes. Sweat. To add to that it is packed to the point where people are slowly shuffling along barely able to take their phones out of their ‘amazing’ leather look florescent joggers. So enduring these conditions i decide to buy a pair of jeans. Long story short I get home and the jeans didn’t even fit. needless to say I was P***** off.

Moral of the story… Zara has become way too popular and they need to be more original ( as well as sorting out their sizing). I’m not asking anyone to boycott Zara or anything like that. I’m simply saying, please just calm down and lay off of Zara a little bit or Zara hire some decent designers!

Nike Air Yeezy – Red October

Image

So after all of the hype and the constant on and off-ness if you like, the ‘Red October’ version of the Nike Air Yeezy dropped yesterday which was a complete surprise to everyone (supposedly).

There had been a lot of rumours surrounding the release of these and the disagreements between Nike and the God himself ‘Yeezus’ helped to fuel these rumours further. After a cancelled release by Footlocker a lot of sneaker heads and hypebeasts were not happy, but now despite Kanye ‘supposedly’ having signed a contract with the 3 stripe bandits Adidas. The Red Octobers finally released.

These are the biggest sneaker release to feature within 2014 so far and probably will be the biggest of the year selling out in just 11 minutes in fact showing the popularity of these kicks. The West and Nike collab kick was the most anticipated piece of footwear throughout 2013, the sneaker never needing to be advertised or promoted in anyway apart from the obvious, the big headed chubby cheeked rap genius sporting them continuously throughout the year.

All red kicks had been a trend growing all throughout the year. Inspired by the Yeezys? Maybe. With the popularity of the Balenciaga Arenas growing and a number of custom Jordans  all being captured by this crimson colour, it has been a good year for the colour red. Many people now deciding that all black is starting to fade and what better way to brighten up their days than with little hint of contrast with some red kicks? With the Yeezys now bursting upon the sneaker scene quicker than leather look clothing it has now reduced a lot of hype surrounding the release of the ‘Infared 6’s’ that are due to drop this weekend.

Good luck getting a pair of the Red Octobers by the way anyone who got a pair and is willing to sell the beauties, the average starting price seems to be around £4,000-£5,000 its even rumoured that there’s a pair going for just over £10m.